Bracket busted? $4 drafts at South 4th’s Brewpointopia will cheer you up

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Cue “One Shining Moment”

Has your bracket already gone to bracket heaven? Well, what the hell were you thinking, picking against basketball powerhouse Harvard and slobs vs. snobs comedy in the making Florida Gulf Coast University? OK look, it’s fine, all you’ll lose is a little bit of money, maybe a bookie will break your thumbs, it’s cool. South 4th Bar knows all about your pain, so they’re giving you a chance to get in on another bracket that you’re able to directly influence: a beer sales bracket pitting Blue Point against Sixpoint.

Brewpointopia, named presumably for the pointiness of each brewery, kicks off tomorrow and works as such: anyone who wants to participate shows up at 3pm tomorrow and gets themselves a free bracket that pits one Sixpoint beer against one Blue Point beer in four brackets. Pick the beer whose keg you think will kick first by Sunday in each matchup, and come back Saturday and Sunday for the Final Four, and Monday for the championship round. If you’ve picked this bracket better than your NCAA anyway.

And if you think this is just some kind of ploy to get you to drink more…well it probably kind of is. But you’ll also be drinking cheap, since all eight of the beers on tap will be just $4. Plus, there are prizes! OK yeah, so the first prize is tickets to an Islanders game, but you also get a case of Blue Point or Sixpoint and a neon Sixpoint sign. And maybe the tickets will be for a game against a good team, like the Penguins or the Rangers. And even a committed Islanders-hater like myself can’t turn up my nose at getting a freaking prize for drinking cheap beers. It’s like dying and going to beer heaven.

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Since this purchase will earn you what amounts to 30 beers for 50 cents each, you can't even call this treating yourself. This is a goddamn INVESTMENT.


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