Let’s say you’ve got some awesome handmade product or clever new invention and you’ve been trying to figure out which Brooklyn craft market is the best place to introduce it. That’s a lot of work, right? Wouldn’t it be better to skip that whole process of finding a local fanbase and go right to the hyperglobalmegacorp level? Mega retailer Walmart (currently the only thing still more controversial here than “shit ____ say” videos) is offering to give your product the American Idol treatment with its “Get on the Shelf” online campaign. The top three most popular things will be sold through its website, and the grand prize winner gets carried in physical stores. Perhaps you’re thinking, “but Tim, if I win, does that mean I’ll be staying up all night making batch after batch of home-brewed salsa to meet Walmart’s demand like some sort of artisanal sweatshop?” No! They’ll give you help scaling up production, which means you can ship that crap off to China and watch the fat profits of a hyperglobal economy roll in! Last day to enter is Feb. 22.
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Honestly, that’s kind of a genius move.
tell us, how so?
[...] -Do you want to “Get on the Shelf” at Wal-Mart? Well, you have less than a month. link [...]
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