It’s rare we post two closure notices in one day, but that’s because it’s rare that there are two to report. But here it is: SCRATCHbread, the long-adored coffee outpost and purveyor of heavenly grits on Bedford Avenue, will close its doors for keeps on October 11.
SCRATCHbread’s announcement isn’t just any old announcement, either. Owner Matthew Tilden’s goodbye letter reads like a kind of beat poetry, or forgotten folk lyrics. “Small business is a brutal, endless beating,” he writes. “If you can’t get ahead.”
So head to Bedford & Lexington Avenues as soon as you can for a cup of grits with almond romanesco, or build a pizza on that amazing bread. Because come October 11, you’ll have to seek out mouthwatering dough somewhere else.
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Small businesses have to learn the concept of sustainability. The challenge is always being able to pay the rent in changing urban neighborhoods. To survive our businesses have to be flexible enough not to tread this endeavor by themselves, partnerships are an important solution, being able to build the right team of stakeholders and comfortable enough to share equity is key.