“Indie band success” might sound to you like “gainfully employed journalism major,” but people smarter than we in this area say apparently there is a way to make fat stacks while staying true to your DIY roots. The L Magazine published a huge feature this week of 101 secrets to indie rock success, with tips culled from the three layers of the power sandwich: The Labels, The Experts (publicists, venue owners, mangers) and Us (aka the music media). It gives you a guide to tactics that annoy (Don’t call it a 7″ when it’s digital!), tricks to get noticed, like how to draft a booking email, and even how to act on stage. For even more tips, check Caroline’s post on how to get big-time buzz for your band.