Do you share an equal love of dogs and design? Cats and calligraphy? Well, here’s an opportunity for you: Who’s Your Doggy, the popular Brooklyn pet shop with locations in Bed-Stuy and Fort Greene, is seeking a creative individual to design a permanent sign for their recently opened storefront at 354 Myrtle Ave. Last week, the pet supply and grooming center put out a call for submissions for the design; the winner, besides getting the opportunity to leave a mark on the neighborhood, will receive a $50 gift card to any business on Myrtle Avenue between Classon and Flatbush Aves (which makes up the Myrtle Avenue Business Improvement District).
We know $50 ain’t much, and it ain’t even in cash, but if trying your hand at designing true brick and mortar signage, to be hung prominently over a busy Brooklyn thoroughfare, appeals to you, you might as well have a go at it. If yours isn’t selected, you can always file it away as a portfolio piece, or hang it on your own wall, above your own dog’s bed, with like, an arrow pointing down to where he or she lies, so as to answer the question, who’s your doggy? Yes, sometimes businesses have a tendency to farm out design to a contest instead of paying professional artists to do the work, but we’ll let you decide if this small local business is trying to pull one over on you.
And if you were to win the $50 gift certificate, plus the fame and notoriety that comes with being a local sign visionary, you’d also be contributing to a pretty cool neighborhood initiative: the Myrtle Avenue BID’s Storefront Improvement Program, which provides matching grants to neighborhood businesses who beautify their building facades.
You have until July 15 to either email your design as a PDF to firstname.lastname@example.org, or drop off a hard copy sketch directly at Who’s Your Doggy’s Myrtle Avenue location. The only stipulation for the design is that it incorporate Who’s Your Doggy logo. A few other technical points: you’re designing for a flat signband or a hanging blade sign, as opposed to a sign on an awning. Examples of those can be found here (scroll down to the bottom of the page). Get sketchin’!