It’s hack to get upset about Starbucks these days since the omnipresent, if not eternally boring, chain has become such a part of the background of NYC, like many banks, Vitamin Worlds and other things that pass through our vision like reused backdrops in old cartoons. So when the Starbuckses (Starsbuck?) arrived in Williamsburg in 2015, it was met with a sigh of inevitability: the neighborhood well on its way to being little Soho was of course a natural home to the coffee giant and its copy-and-paste coffee house furniture, soundtrack and food.
The problem with Starbucks is that it’s so unnecessary in a neighborhood like Williamsburg, which has long been filled to the brim with a bounty of coffee places surfing riding that coffee third wave. That means the only reason you’d choose to go to Starbucks is that you: A) don’t know about the other spots in the neighborhood or B) genuinely prefer it to a local shop (A is slightly more offensive than B to me for many reasons).
But shortly after opening, things got a little more intense in the Brooklyn coffee wars: The Starbucks off Bedford Avenue started selling beer and wine to attract the nighttime caffeinated drinker crowd, which put them in direct competition with many of the bars and coffee shops in the neighborhood. And guess what just happened? Starbucks lost. (more…)
It provides artful photography, but these empty coffee cups belong in the trash. via Flickr user Paul Kelly
When the first Starbucks in Williamsburg appeared, plenty of people grumlbed about trash coffee. What they hadn’t counted on was coffee trash being strewn around the neighborhood, although let’s be honest you should always expect more trash in New York City. Sick of seeing it pile up on the streets around her business, the owner of Williamsburg coffee shop The West is offering a discount on their coffee if you bring in a picture of yourself throwing away Starbucks litter. Good troll or great troll? (more…)
Last year, we all freaked out when Starbucks sprouted in Disneywo Williamsburg. A lot of cafes and circuses and Trash Bars have making the dusty, Steinbeckian, journey to Bushwick, where they’re at least safe from the corporate coffee sharks taking over Williamsburg. Bushwick is where our locally roasted Americanos are safe. Or so we thought. Starbucks has announced they’re opening a spot in Ridgewood, which means Bushwick may be facing a two-front corporate brand battle. (more…)
It’s the same old story you read about again and again: local business in “up and coming” neighborhood closes after a rent battle, landlord looks for someone new, a national chain like Starbucks backs a dump truck full of money in her yard and Brooklyn has another chain store. Except this time, according to DNA Info, Starbucks’ plan to move into Prospect-Lefferts Gardens was rebuffed by the landlord of a retail space, who said she’s not interested in renting to the coffee giant and is looking for a local business to fill the space. (more…)
The just blend right in. via Flickr user Lou Bueno
When it comes to chain stores causing us agita, people seem most inclined to freak out when a Starbucks opens in their previously Starbucks-free neighborhoods. That’s all well and good, but while you’ve been writing those thinkpieces about what that new Starbucks means, Dunkin’ Donuts has been quietly opening all over the city, to the point where there are now 125 Dunkin’ Donuts in Brooklyn as compared to just 27 Starbucks, per the State of the Chains report. Better turn your thinkpiece settings from “coffee” to “donuts.” (more…)
You ever get the feeling…you’re being watched? via Facebook
You probably would never have guessed Williamsburg is a stomping ground for the Illuminati, but the bro-heavy neighborhood has taken a turn to the spooky. Not only is it the stomping ground of disgraced, war-happy, human rights-violating ex-presidents, Crain’s reports today that the corporate mega-chains moving in see Williamsburg as a “secret lab,” in which they can jot down the shopping habits of the urban elite and learn to craft the aesthetic for Middle America. YOU’RE BEING WATCHED BY LULULEMON, SHEEPLE! Which, along with Helmut Lang apparently has plans to come to Williamsburg. (more…)
There’s nothing like your neighborhood coffee shop. Even though they all exist to do the same thing, which is to pump legally acceptable speed into your brain, each one does it a little differently. Whether one specializes in latte art, sourcing the most magical coffees from the far-flung corners of the world or they just always hire incredibly cute baristas, the neighborhood coffee shop is far from a homogenous enterprise. And now Williamsburg is getting themselves another independent operator to add to their collection of them, a new place called…Starbuck’s? Sorry, no, Starbucks. Williamsburg is getting a Starbucks, and they’re hiring. (more…)
Well, kids, April 15th is almost done! Or, at the very least, it’s very nearly a reasonable time to crack open that bottle of Jim Beam you bought with what little money the government left you with. Luckily, though we’re all desperately hoping the IRS might not find a daily bodega coffees a suspicious deduction, there are a bunch of warm-blooded American companies out there willing to dole out freebies even to the self-employed. Take a look, and let us know of any other gratis goodies out there today in the comments: (more…)
Good news everyone! Today, and through Sunday, each day between 2pm and 5pm, Starbucks has instituted a buy one, get one free policy for their holiday drinks. So if you love you some peppermint mocha, gingerbread latte, eggnog latte, caramel brulee late or “skinny” peppermint mocha, you can go down to Starbucks and double your sugar/caffeine fix. Or you can get grab one for a friend, but what is this, the time of year known for doing nice things for people?