12/15/16 4:04pm
Carly Hanson can't really keep her clothes clean in 'Single Blonde Failure.'

Carly Hanson can’t really keep her clothes clean in ‘Single Blonde Failure.’

It is a truth universally acknowledged, that a single woman in possession of a Twitter account, must be in want of a following. Such is the comedic premise for Single Blonde Failure, a web series released last week on Youtube that hyperbolizes the problem of social media influencing and how an online persona can eclipse IRL personage.

Co-created by Brooklyn comedians Carly Ann Filbin and Bobby Hankinson, Single Blonde Failure follows protagonist Carly Hanson (played by Filbin) through a series of misadventures in the borough as she becomes increasingly pledged to her personal “brand,” facing off against cranky clerks, topknot-sporting PR queens, and white men who aren’t her boyfriend along the way.

Brokelyn chatted with Hankinson — who, in addition to co-writing this series, has also written for us and currently works on the biz side of Brokelyn — about the journey to realizing SBF‘s unique take on social media addiction. Because despite the exaggerated humor, the series lands on a pretty real message about what it means to be less than the person you claim to be online.

“It’s about forgiving yourself for not being so interesting,” Hankinson, 31, told us. “For not being so put together, for not being this aspirational caricature that’s made in a boardroom.” (more…)