Ikea: terrible and amazing, brilliant but Machiavellian, a money saving place to get your furnishings without worrying about your kids and a guaranteed way to ruin your relationship in the process. So we’re all conflicted about Ikea, but the Swedish furniture embassy is trying to make your experience slightly less traumatic: Ikea just launched its first YouTube series of how-to videos on assembling its notoriously tricky furniture pieces. It also includes videos aimed at helping you “find your style,” and it turns out “your style” involves lots of Ikea stuff! The assembly videos are meant to complement the printed instructions. They’re similarly full of cutesy images and devoid of complicated narration. Only two products are available right now, but Ikea says it will add one new one ever week. “We understand that not everyone is a natural DIY-er at heart,” an Ikea spokeswoman said in a press release. But at least we can help you get the stuff home by yourself.
MADMAX: Beset by the horror of young people ruining everything from bar soap and sex to cereal and cars, and also swayed by Donald Trump’s anti-immigrant rhetoric, Joyce and friends form the group MADMAX: Mothers Against Drunk Millennials (Also Xenophobic). THE BOY WHO CAME BACK TO LIFE: After a science bro who previously ghosted Joyce in college […]
For yet-to-be-determined reasons that may or may not have to do with spending a few blissed-out, half-working days at a surf house in Rockaway last week, my laptop stopped working suddenly. The Geniuses at the Genius bar couldn’t figure it out so they sent it off to Apple sleepaway camp, where it will either get fixed […]
At a Celebrate Brooklyn! show in Prospect Park last year, performance artist Taylor Mac described drag as “taking everything you feel about yourself and the world on the inside, and wearing it on the outside.” With Bushwick’s fifth annual Bushwig drag festival coming up on September 10, Mac’s definition feels 2016 essential. There has never been a more important time to […]